Archive for the ‘Search Engine Optimization’ Category
7 Principles for User Generated Content: Michael DeHaven SES Chicago 2011
Last Updated on Wednesday, 16 November 2011 07:13 Written by Ashley Zeckman Wednesday, 16 November 2011 07:13
Michael DeHaven’s presentation at SES Chicago on “User Generated SEO” started with some actual user generated content from the audience. Before the session DeHaven gave 5 volunteers a bite sized Ghirardelli chocolate bar. In exchange for the treat he asked that each of the volunteers write a review of the chocolate and then share it with the rest of the audience.
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Grab Your Jacket – The Windy City Blows In Big Talent For SES Chicago 2011
Last Updated on Tuesday, 1 November 2011 05:00 Written by Ashley Zeckman Tuesday, 1 November 2011 05:00
With over 70 sessions SES Chicago running November 14-18, 2011 is a virtual smorgasbord of information for Marketing and SEO professionals alike. Many topics will be covered including: PPC, keyword research, SEO, social media, local marketing, mobile marketing, link building, content, optimization, usability, and so much more. With so many sessions to choose from where should you begin? Below are a list of ‘must see’ sessions that I will be sure to check out while I’m there.
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MarketingSherpa 2012 SEO Benchmark Report
Last Updated on Wednesday, 31 August 2011 06:00 Written by Lee Odden Wednesday, 31 August 2011 06:00
One of the report categories from MarketingSherpa that I’ve been reviewing for a long time, as in 5 or more years, is their coverage of Search Engine Marketing. In particular, the Search Engine Marketing Benchmark Report – SEO Edition. (See last year’s review here).
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#Optimize Your Online Marketing With Social Media, SEO & Content
Last Updated on Tuesday, 30 August 2011 09:09 Written by Lee Odden Tuesday, 30 August 2011 09:09
With the boom in brands publishing content and the explosion of user generated content from social networks, the competition to stand out is only going to get more challenging for companies that rely on the web to attract new business. Online Marketers that adapt, evolve and scale through a more holistic approach to marketing online gain both short and long term benefits, distinct from competitors reliant on the latest tactic du jour.
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