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Archive for the ‘Social Media Monitoring’ Category

Considering a Social Media Monitoring Investment? Ask Questions First.

Last Updated on Thursday, 25 February 2010 10:50 Written by Beth Harte Thursday, 25 February 2010 10:50

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Social media monitoring is all the rage. You’d think that it’s a just cool, trendy thing to have as a marketer, right? Wrong. Social media monitoring (SMM) is a serious tool that shouldn’t be taken lightly, alas it might just become shelfware (you know, the stuff that sits on a shelf and gets all dusty after people bore of it.).

Read more: Considering a Social Media Monitoring Investment? Ask Questions First.

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Guest Post: Four Steps To Obtain Budget For Monitoring In 2010

Last Updated on Wednesday, 10 February 2010 07:52 Written by Beth Harte Wednesday, 10 February 2010 07:52

This is a guest post by Chuck Hemann, manager of research & online reputation for Dix & Eaton.

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5 Near Free Social Media Monitoring Tools

Last Updated on Friday, 18 December 2009 06:00 Written by Michelle Bowles Friday, 18 December 2009 06:00

Social Media Monitoring ToolsWhen it comes to businesses leveraging the social web to communicate with customers and improve brand awareness, there’s some good news and there’s some bad news.

Read more: 5 Near Free Social Media Monitoring Tools

Posted under News, Social Media Monitoring  |  1 Comment