Great article from eMarketer yesterday which discusses the concept of how social marketing is growing across the globe and not just in the United States. eMarketer uses the following stats to back up their point:

• Facebook is popular with 500 million users, but QQ in China is larger with over 550 million users
• The social network/blog category reached 86% of active internet users in Brazil (Nielsen)
• In New Zealand, Hong Kong, Canada and Singapore Facebook was the No. 1 website (not Google)
• In Poland, Nasza Klasa reached 58% of internet users as of spring 2010, making it the No. 3 website.
• Netlog (out of Belgium), has increased its user base to 68 million members as of July 2010
• Social Network ad spending will grow to over $4 Billion in 2011